Dominate Google – Grow Your Business
Get Noticed. Get Leads. Get Results.
All our clients rank at the top of Google – and so can you!
Talk to Crackerjack if you’re looking for the fastest, most cost-effective way to grow your business.
Top Google Rankings – Be seen by your ideal customers when they search.
More Traffic, More Sales – Get real leads, not just clicks.
No Wasted Spend – Every rand goes toward real business growth.
Comparison of the cost and reach of various advertising mediums in South Africa:
| Medium | Cost Range | Reach |
|---|---|---|
| Newspaper | Costs vary based on ad size, placement, and frequency. A standard ad in the local newspaper can be a significant investment of R6000 per placement. | Newspapers overstated their audience figures, often inflating their reach and influence. With the rise of digital media, newspaper readership has seen a steady decline, as more consumers shift to online platforms. This shift has impacted the effectiveness of traditional print advertising, making it essential for businesses to consider digital alternatives. |
| Radio | A 30-second prime-time radio spot can be costly. Ranging from R500 to R1000 per slot. | Radio stations overstate their audience figures, creating a misleading perception of their reach. While radio advertising offers broad exposure, it lacks visual impact, making brand recall harder. Listener engagement is unpredictable, as audiences may tune out or switch stations. Measuring ROI is also challenging, with no direct way to track listener response. Additionally, ad placement is restricted by time slots and station demographics, which may not always align with a brand’s target audience. Digital alternatives provide better targeting and measurable impact. |
| Google Search | Business advertising packages, including Google Ads, range from R2,000 to R6,500 per month. | Google is a dominant platform in South Africa, with widespread usage among internet users. Social media usage is significant, with platforms like Facebook having over 22 million users in South Africa. Digital advertising outperforms radio and newspaper by offering precise audience targeting, real-time performance tracking, and cost efficiency. Unlike radio and print, it allows interactive engagement, measurable ROI, and flexibility in ad formats. With declining newspaper readership and unpredictable radio engagement, digital platforms ensure broader reach, better conversion rates, and higher adaptability to consumer behaviour. |
| Social Media | Social media packages range from R2,000 to R5,000 per month, depending on the number of posts and platforms. |
Note: Costs are approximate and can vary based on specific campaign requirements and market conditions.
Let’s boost your business today!
Your Business, Front & Center.
For a monthly marketing budget of R4,000+, we’ll take care of everything – from SEO and paid ads to content marketing and conversion tracking.
- Expert Strategy – Tailored to your business.
- Google Ads & SEO – The perfect mix for maximum ROI.
- Real-Time Reporting – Know exactly how your marketing is performing.
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